MtS provides comprehensive market research services to international organizations.

  • We help our clients understand the world from their customers’ point of view.
  • We zoom in on unique opportunities for brands to improve your bottom line.
  • We help build value propositions that are right for evolving markets.
  • We tailor our work to our clients’ needs and help them address critical business issues.

Our clients say that we always provide deep insight and actionable recommendations that are backed by solid numbers and an understanding of the business context.

 

We don’t do just plain old market research.

 

Vice President of a large US Bank:

“We were faced with developing a value proposition for a complex market. We had plenty of data and past research but needed one, simple way to engage our market with a clear and relevant value proposition. It was a pleasure to work with Lothar who led the research effort. We accomplished our task on time and within our budget despite a very ambitious overall schedule. Lothar’s leadership and team communications kept us focused and provided us with a simple and practical solution.”

Vice President of an Insurance Company:

“Traditionally, our company had sold its product through an independent sales channel, which made our brand virtually non-existent in the eyes of our target market.  We engaged Lothar Fritsch and his associates to help us understand our target group’s perceptions of our brand, as well as their views of the industry and the current distribution channel.  Lothar delivered objective, compelling and insightful data that enabled our company to make intelligent and fact based decisions about its strategic direction.  Compared to other research studies, Lothar’s research was by far more enlightening and relevant to the strategic decision at hand.”

 

Call for details: 416-436-8586

 

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Memberships:

AMA – American Marketing Association

MRIA – Market Research and Intelligence Association

Director B2B Division - MRIA